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RESMÂ 38803. Recreation and Sport Marketing and Public Relations. 3 Hours.
This course provides an overview of the principles and practices of promotions and marketing in the recreation and sport industry. Topics include sport marketing planning, market segmentation and identification of the target market, marketing mix, and sponsorship. Prerequisite: ¸é·¡³§²ÑÌý20203. (Typically offered: Fall and Spring)
Recreation and Sport Management (RESM)
/graduatecatalog/programsofstudy/recreationandsportmanagementresmmededd/
Amanda Sullivan Assistant Department Head and Graduate Coordinator 308U HPER Building 479-575-4099 Email:Â alsulliv@uark.edu
General Education
/undergraduatecatalog/gened/generaleducation/
...Social Sciences RESM 28503 or RESM 285H3 4...5.1 No SPAN 38803 No No SPCH...