闪播福利库

This course provides students both knowledge and practical experiences of festival management and analysis. Lectures based on the selected textbook will systematically offer students the understanding of multiple aspects of a festival, such as alignment with the target attendees, connect to community and place, festival media platforms, and monitoring and evaluating festivals. Prerequisite: 贬翱厂笔听16003, 贬翱厂笔听26003, and 贬翱厂笔听36203. (Typically offered: Fall)