闪播福利库

Marketing concepts will be developed and applied to the global food and fiber system. The course will use both commodity and product marketing principles and economic theory to analyze varied marketing situations. Case studies will be used to demonstrate the role that demand analysis and consumer behavior play in market management. Prerequisite: 础骋贰颁听23003 and 础骋贰颁听33003. (Typically offered: Spring and Summer)