闪播福利库

Introductory course to the broad field of advertising. Includes a study of the role of advertising in modern society with emphasis being given to the extent and manner of use of advertising in mass media and digital media. Prerequisite: ((At least 30 credit hours completed; at least a 2.5 cumulative GPA; must be a Journalism major, Advertising and Public Relations major, Journalism minor, or obtain department consent; completion of 闯翱鲍搁听10303 with a grade of C or better; completion of 闯翱鲍搁听10003 with a grade of C or better or complete and pass the GSP (Grammar, Spelling and Punctuation) test in 闯翱鲍搁听11000 with a 75% or higher) or (At least 30 credit hours completed; at least a 2.5 cumulative GPA; must be a Journalism major, Advertising and Public Relations major, Journalism minor, or obtain department consent; must have completed at least 6 credit hours in JOUR courses, each with a grade of C or better.); No in-progress credit hours accepted. (Typically offered: Fall and Spring)