Marketing B.S.B.A.
Marketing B.S.B.A. Eight-Semester Degree Program
Students wishing to follow the eight-semester degree plan should the Eight-Semester Degree Policy for university requirements of the program.
Courses in听BOLD听must be taken in the designated semester. Although other courses listed are not required to be completed in the designated sequence, the recommendations below are preferred.
| First Year | Units | |
|---|---|---|
| Fall | Spring | |
| 贰狈骋尝听10103 Composition I (ACTS Equivalency = ENGL 1013) (Satisfies General Education Outcome 1.1)3 | 3 | 听 |
| MATH听20503 Finite Mathematics (Satisfies General Education Outcome 2.1)1, 3 | 3 | 听 |
| BUSI听11101 Freshman Business Connection3 | 1 | 听 |
| SCMT听21003 Integrated Supply Chain Management2 | 3 | 听 |
| MGMT听21003 Managing People and Organizations2 | 3 | 听 |
| ISYS听11203 Business Application Knowledge - Computer Competency3 | 3 | 听 |
| BLAW听20003 The Legal Environment of Business (ACTS Equivalency = BLAW 2003)2 | 听 | 3 |
| SPCH听10003 Public Speaking (ACTS Equivalency = SPCH 1003) (Satisfies General Education Outcomes 1.2 and 5.1)3 | 听 | 3 |
| ACCT听20103 Accounting Principles3 | 听 | 3 |
| BUSI听10303 Data Analysis and Interpretation3 | 听 | 3 |
| Satisfies General Education Outcome 3.3:3 | ||
| ECON听22003 Principles of Microeconomics (ACTS Equivalency = ECON 2203) or ECON听21003 Principles of Macroeconomics (ACTS Equivalency = ECON 2103) | 听 | 3 |
| Year Total: | 16 | 15 |
| 听 | ||
| Second Year | Units | |
| Fall | Spring | |
| ACCT听20203 Accounting Principles II3 or SEVI听20503 Business Foundations | 3 | 听 |
| MKTG听34303 Introduction to Marketing2 | 3 | 听 |
| Satisfies General Education Outcome 3.3: | ||
| ECON听21003 Principles of Macroeconomics (ACTS Equivalency = ECON 2103)3 or ECON听22003 Principles of Microeconomics (ACTS Equivalency = ECON 2203) | 3 | 听 |
| ENGL听10203 Composition II (ACTS Equivalency = ENGL 1023) (Satisfies General Education Outcome 1.1)3 | 3 | 听 |
| ISYS 20303 Foundations of Business Analytics3 | 3 | 听 |
| Social Sciences - State Minimum Core (Satisfies General Education Outcomes 3.3 and 4.1 , as well as the Social Issues, Multicultural Environment and Demographic Diversity Requirement)4 | 听 | 3 |
| MATH听22003 Survey of Calculus (ACTS Equivalency = MATH 2203)3 | 听 | 3 |
| 3 hours general education elective | 听 | 3 |
| ISYS听21003 Business Information Systems2 or FINN听20403 Principles of Finance | 听 | 3 |
| Science State Minimum Core (Satisfies General Education Outcome 3.4) | 听 | 4 |
| ALL pre-business requirements should be met by end of term | ||
| Year Total: | 15 | 16 |
| 听 | ||
| Third Year | Units | |
| Fall | Spring | |
| ISYS听21003 Business Information Systems (whichever was not taken earlier)2 or FINN听20403 Principles of Finance | 3 | 听 |
| Science - State Minimum Core (Satisfies General Education Outcome 3.4) | 4 | 听 |
| Junior Senior Business Electives | 6 | 听 |
| MKTG听36303 Marketing Research | 听 | 3 |
| MKTG Elective | 听 | 3 |
| SEVI听30103 Strategic Management (Satisfies General Education Outcome 6.1) | 听 | 3 |
| Junior Senior Business Electives | 听 | 3 |
| U.S. History or Government State Minimum Core (Satisfies General Education Outcome 4.2) | 听 | 3 |
| Year Total: | 13 | 15 |
| 听 | ||
| Fourth Year | Units | |
| Fall | Spring | |
| MKTG听35503 Consumer Behavior | 3 | 听 |
| MKTG Electives | 6 | 听 |
| General Education Elective | 3 | 听 |
| Fine Arts/Humanities - State Minimum Core (Satisfies General Education Outcome 3.1 or 3.2)5,6 | 3 | 听 |
| MKTG听48503 Marketing Management | 听 | 3 |
| MKTG Elective | 听 | 3 |
| Junior Senior Business Elective | 听 | 6 |
| Fine Art/Humanities - State Minimum Core (Satisfies General Education Outcome 3.1 or 3.2)5, 6 | 听 | 3 |
| Year Total: | 15 | 15 |
| 听 | ||
| Total Units in Sequence: | 听 | 120 |
- 1
Students have demonstrated successful completion of the learning indicators identified for learning outcome 2.1, by meeting the prerequisites for听MATH听20503.
- 2
Must be completed prior to SEVI听30103.
- 3
听Must be completed prior to taking any 30000 or 40000 level business course.
- 4
The Social Sciences Elective courses which satisfy the General Education Outcomes 3.3 and 4.1, as well as the Social Issues, Multicultural Environment, and Demographic Diversity Requirement include:听
ANTH听10203,听HIST听11193,听HIST听11293,听SOCI 10103,听SOCI 101H3, or听SOCI听20103.
- 5
The Fine Arts Elective courses which satisfy the General Education Outcome 3.1 include:听
ARCH听10003, ARHS听10003, COMM听10003, DANC听10003, LARC听10003, MUSC听10003, MUSC听100H3, MUSC听10103, MUSC听101H3, MUSC听13303, THTR听10003, THTR听10103, or THTR听101H3.
- 6
The Humanities Elective courses that satisfy General Education Outcome 3.2 include:听
AAST听20203, ANTH听10303, ARCH听10103, CLST听10003, CLST听100H3, CLST听10103, COMM听12303, DANC听10003, ENGL听12103, GNST听20003, HUMN听112H4, HUMN听22103, LALS听20103, MRST听20103, MUSY听20003, MUSY听200H3, PHIL听20003, PHIL听200H3, PHIL听21003, PHIL听23003, THTR听10003, THTR听10103, THTR听101H3, ENGL听11103, ENGL听11203, or Intermediate-level world language.